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Visual Identity

Editorial Projects

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Infographics

Iconography

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Image and Video Editing

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Artificial Intelligence

Hello, my name is Sérgio Cruz.

From an early age, whenever I was asked the typical question — What do you want to be when you grow up? — I'd reply that I wanted to be a designer, even though I didn't fully understand what that meant. After all, what is design?

For me, design is the constant search for the best way to communicate, solve problems and bring ideas to life. It's transforming abstract concepts into something tangible, functional and aesthetically appealing. More than creating, it's adding meaning, value and identity to each project.

In this space, I'll share some of the projects that have challenged me and helped me grow as a professional. I invite you to contact me to discuss how I can help turn your ideas into reality!

Hello, my name is Sérgio Cruz.

From an early age, whenever I was asked the typical question — What do you want to be when you grow up? — I'd reply that I wanted to be a designer, even though I didn't fully understand what that meant. After all, what is design?

For me, design is the constant search for the best way to communicate, solve problems and bring ideas to life. It's transforming abstract concepts into something tangible, functional and aesthetically appealing. More than creating, it's adding meaning, value and identity to each project.

In this space, I'll share some of the projects that have challenged me and helped me grow as a professional. I invite you to contact me to discuss how I can help turn your ideas into reality!

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

hello@atelierdocruz.com

+351 938 069 016

hello@atelierdocruz.com

+351 938 069 016

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linkedin

Hello, my name is Sérgio Cruz.

From an early age, whenever I was asked the typical question — What do you want to be when you grow up? — I'd reply that I wanted to be a designer, even though I didn't fully understand what that meant. After all, what is design?

For me, design is the constant search for the best way to communicate, solve problems and bring ideas to life. It's transforming abstract concepts into something tangible, functional and aesthetically appealing. More than creating, it's adding meaning, value and identity to each project.

In this space, I'll share some of the projects that have challenged me and helped me grow as a professional. I invite you to contact me to discuss how I can help turn your ideas into reality!

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

Centro de Memória

The present visual identity project for the Centro de Memória in Vila do Conde aimed to reformulate its identity and communication language. This decision was based on the need to unify and harmonize the various spaces of the location, allowing for clear and consistent communication.

The identity employs geometric shapes inspired by the architecture of the building, creating a functional and contemporary modular system.

The objective is to reinforce the cultural presence of the center and establish a visual identity that celebrates its complexity and diversity, consolidating it as a vital and inclusive cultural hub. The main challenge was to develop a communicative and impactful identity that does not overshadow the works of artists and exhibitions, contributing to the preservation of history and culture while promoting contemporary art in an inspiring way for the community of Vila do Conde.

Date

2024

Type

Identity, Signage, Social Media

Space

Centro de Memória

Centro de Memória

The present visual identity project for the Centro de Memória in Vila do Conde aimed to reformulate its identity and communication language. This decision was based on the need to unify and harmonize the various spaces of the location, allowing for clear and consistent communication.

The identity employs geometric shapes inspired by the architecture of the building, creating a functional and contemporary modular system.

The objective is to reinforce the cultural presence of the center and establish a visual identity that celebrates its complexity and diversity, consolidating it as a vital and inclusive cultural hub. The main challenge was to develop a communicative and impactful identity that does not overshadow the works of artists and exhibitions, contributing to the preservation of history and culture while promoting contemporary art in an inspiring way for the community of Vila do Conde.

Date

2024

Type

Identity, Signage, Social Media

Space

Centro de Memória