hello@atelierdocruz.com

+351 938 069 016

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

Hello, my name is Sérgio Cruz.

From an early age, whenever I was asked the typical question — What do you want to be when you grow up? — I'd reply that I wanted to be a designer, even though I didn't fully understand what that meant. After all, what is design?

For me, design is the constant search for the best way to communicate, solve problems and bring ideas to life. It's transforming abstract concepts into something tangible, functional and aesthetically appealing. More than creating, it's adding meaning, value and identity to each project.

In this space, I'll share some of the projects that have challenged me and helped me grow as a professional. I invite you to contact me to discuss how I can help turn your ideas into reality!

Hello, my name is Sérgio Cruz.

From an early age, whenever I was asked the typical question — What do you want to be when you grow up? — I'd reply that I wanted to be a designer, even though I didn't fully understand what that meant. After all, what is design?

For me, design is the constant search for the best way to communicate, solve problems and bring ideas to life. It's transforming abstract concepts into something tangible, functional and aesthetically appealing. More than creating, it's adding meaning, value and identity to each project.

In this space, I'll share some of the projects that have challenged me and helped me grow as a professional. I invite you to contact me to discuss how I can help turn your ideas into reality!

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

hello@atelierdocruz.com

+351 938 069 016

hello@atelierdocruz.com

+351 938 069 016

instagram

linkedin

Hello, my name is Sérgio Cruz.

From an early age, whenever I was asked the typical question — What do you want to be when you grow up? — I'd reply that I wanted to be a designer, even though I didn't fully understand what that meant. After all, what is design?

For me, design is the constant search for the best way to communicate, solve problems and bring ideas to life. It's transforming abstract concepts into something tangible, functional and aesthetically appealing. More than creating, it's adding meaning, value and identity to each project.

In this space, I'll share some of the projects that have challenged me and helped me grow as a professional. I invite you to contact me to discuss how I can help turn your ideas into reality!

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

+

Visual Identity

Editorial Projects

Webdesign

Posters

Infographics

Iconography

Packaging

Image and Video Editing

Printing and Artwork

Artificial Intelligence

Amaryllis Magazine — We Jazz

This project involved the redesign of Amaryllis, a jazz magazine published by We Jazz — a Finnish cultural publisher and promoter known for its careful curatorial approach and contemporary take on jazz.

I redefined the magazine's visual and editorial identity, using a vibrant and contrasting color palette that reflects the energy of contemporary jazz, balanced with classic elements that reference the genre's legacy.

This balance is evident in the use of tall typography and halftone images — a nod to the aesthetic of jazz magazines and album covers from the 20th century. The result is a publication with a unique personality, where the classic and modern coexist.

As a limited edition and collectible, the magazine is presented inside a vinyl record sleeve, with the magazine cover itself designed to resemble an LP. In addition to providing protection, this solution transforms it into a exclusive object — reinforcing the connection to classic jazz and the vinyl culture.

Date

2022

Type

Editorial, Identity

Editorial

Amaryllis Magazine, We Jazz

Amaryllis Magazine — We Jazz

This project involved the redesign of Amaryllis, a jazz magazine published by We Jazz — a Finnish cultural publisher and promoter known for its careful curatorial approach and contemporary take on jazz.

I redefined the magazine's visual and editorial identity, using a vibrant and contrasting color palette that reflects the energy of contemporary jazz, balanced with classic elements that reference the genre's legacy.

This balance is evident in the use of tall typography and halftone images — a nod to the aesthetic of jazz magazines and album covers from the 20th century. The result is a publication with a unique personality, where the classic and modern coexist.

As a limited edition and collectible, the magazine is presented inside a vinyl record sleeve, with the magazine cover itself designed to resemble an LP. In addition to providing protection, this solution transforms it into a exclusive object — reinforcing the connection to classic jazz and the vinyl culture.

Date

2022

Type

Editorial, Identity

Editorial

Amaryllis Magazine, We Jazz